Start A T Shirt Brand
How To Start A T Shirt Brand.
Starting a new T shirt brand is a great way for any budding clothing entrepreneur, artist, or graphic designer to get into the fashion business with little or no previous experience. And limited finances.
A new T shirt business is a basic introduction to the fashion industry, because it is the easiest, set up costs are low, and the returns are high if you get it right.
How Much Does It Cost ?
Costs can vary depending on your specific business. As a very loose guide, you may be looking at around £1000.
Just Do It.
OK, that’s not an original slogan, but it does describe our philosophy. Our most successful clients are the ones who just get on with it, and learn exactly how to do it as they go.
You do need to have some idea of what you want to achieve and how to go about achieving it, but it takes time to learn marketing, and branding, and the rest.
If you are an ideas person, with creative talents, then use those talents to do what you are good at, while employing people who have the talents or knowledge that you dont yet have.
Not only can we advise and support you every step of the way, but we can teach you the areas of the fashion business that you want to learn.
You first need to decide whether to use stock Ts by buying off the shelf, and apply the prints and embroidered designs yourself. Or whether you will be creating your own fit with your chosen fabrics.
The second option is a little more involved, more satisfying, and adds value to the brand,with greater financial returns.
If you plan to just print your designs on to a stock T shirt, then you dont need to source fabrics, or bother with tech packs. To get started, you just need to be able to set up your business and design the prints, embroidery, or applications.
If your purpose for designing T shirts is to apply prints, or embroidery, then you would also need some understanding of those processes. The fabric and shape may then be considered of secondary importance.
Creating your own T shirt design from your chosen fabric means a slightly more involved process. You need to source your fabric, design your style, decide what fit you want, and what construction to use.
Our T Shirt Startup Workshop.
We run a one-to-one startup workshop for budding entrepreneurs interested in setting up and running a T shirt design business. The workshop is based around our standard fashion startup workshop, but is more specialised to cover the peculiarities of running a T shirt business.
While some of our clients are interested more in the creative design aspect of T shirts, others are more interested in producing merchandise. Our business startup workshop is custom built for your own specific requirements.
Create A Tech Pack.
In order to ensure that your T shirt is made exactly as you want it to be, it is necessary to create a tech pack. This is essentially a blueprint for your design.
Printing From Home.
If you want to set up a T shirt printing business from home you can do so with very little outlay. If you just want to print or embroider ready made stock Ts, then you would need to buy the printing machinery, the Ts, and the inks etc.
It would be advisable to outsource this to begin with, in order to test the market, and to gain some experience before doing it yourself.
Cut And Sew.
If you want to go one step further, you could also cut and sew your own Ts from home. Again, you wouldn’t need a great outlay. Just as with printing from home, you would be well advised to outsource production initially.
If you make your own Ts you are free to choose any fabric that you like. This can add considerable value to your product. You may prefer a high quality cotton, or a bamboo fabric.
To sew the Ts you would need a few specialist machines that you could easily pick up second hand. Good industrial sewing machines can last a lifetime, and retain their value over many years.
You would also need machinery for cutting the fabric, unless you would be cutting everything by hand, as some do. A good pair of levered grading sheers can cut through many layers, but can be tough on your hands.
If you choose to manufacture your own Ts, you have to go through all the same processes, like pattern making, sampling, grading, and tech pack design that any other type of clothing business would require. But it is much simpler, and decidedly cheaper.
Choose A Niche.
You can either choose a niche market ahead of launching, so that you are specifically targeting your products. Or just get started first, then see where it leads. You may have a particular age category in mind, or an interest group, such as skate boarders.
There is plenty to learn about running a T shirt business, so you need to just get stuck in. You can sort out your marketing and branding as you go, but it does no harm to as and when you are able.
We offer a wide range of classes and workshops to cover all the aspects of running a T shirt business that you will need, including pattern cutting classes, and costing workshops.
Print On Demand.
print on demand is a business model in which you can easily create your own clothing line, relying on a third party to provide all the printing and shipping.
1 – Screen Printed Transfers
2 – CAD Cut – Heat Transfer Vinyl for low quantities.
3- Heat Cut – Heat Transfer Vinyl
4 – Digital – Screen Printed Transfer.