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Our Maidstone and Kent fashion startup workshop follows on from the great success of the London workshop. We are gradually rolling out these workshops to cover a large section of he U.K.

I moved from London to the Medway towns some years ago, and now I provide a comprehensive range of services for the startup fashion entrepreneur. I live in Walderslade, somewhere between Maidstone and Chatham and not too far from Tunbridge Wells. This is where i conduct my fashion workshops from.

I have over forty years experience in the fashion business and have worked for some of the very best names and high street manufacturers in the U.K. I have been working as a mentor for startup fashion brands since 1984 and these days work almost exclusively for these small companies. For those outside the areas we cover we also offer video or Skype alternatives.

Many fashion business experts advise start-up  fashion entrepreneurs to be very cautious before launching a fashion brand. They recommend immense amounts of research and loads of finance before even considering starting a business. Our philosophy is “Just do it”.  As long as you have expert advice behind you, we believe that the best way is to just jump in at the deep end and start producing garments. We still advise caution by keeping numbers low and controlling your finances. And we still advise doing plenty of research. But real hands on experience is by far the best way to learn the business. If you are hoping for finance in the future, having this experience will be extremely advantageous. You can treat it as a dry run for the real thing.

PHONE – 07905-965-305


All our workshops are  run in parallel with our other fashion industry services. So if you are looking for a comprehensive service for your fashion business, including pattern cutting, designing, grading, samples, small production runs, quality control, tech packs etc.  then we can provide all that too.


Our startup workshop is a two hour, 1 – 1 workshop designed to kick-start your fashion business and to prepare you for the processes involved in getting your fashion brand to market. It acts as an introduction to the fashion business.  Before attending we ask you to contact your personal mentor to discuss your business and your objectives. This enables us to prepare, and  to tailor the workshop to your own business objectives.


The Maidstone workshop is conducted by me ( Bill Johnston ). I have over forty  years experience in the fashion business and  am constantly working with new startup fashion brands in and around Maidstone, as well as Kent and London.

As the workshops are tailored to your own needs, the areas covered may vary  from workshop to workshop. As a guide, areas covered could include :-

  • Identify your customer
  • Create a brand identity
  • Marketing
  • Financing
  • Business plan
  • Finalising the designs and their workability
  • Technical sketches for the pattern cutter
  • labels and ticketing
  • Choosing and sourcing affordable fabrics
  • Costings and pricing
  • Tech packs
  • Manufacturing in the UK or abroad
  • production  procedures
  • Q &A

Helping fashion startups since 1984